Positioning | Strategy | Website Development | Communications
Our work with Paviom involved increasing brand awareness, devising and executing communication plans, supporting the refresh of their website and PR copy-writing.
A high end architectural lighting supplier, Paviom had worked on prestigious projects and needed a platform from which they could communicate.
BFM produced a marketing strategy for Paviom including a full marketing communication plan, focusing on digital platforms, PR and events within the architectural market.
We worked with the team to refresh the Paviom website which included adding their vast product portfolio.
the lighting journal
Working with the Lighting Journal, BFM were integral in the ILP Summit event write up, where Paviom and partners were promoting the development of the Paviom Tubelite.
BFM supported Paviom in the sponsorship of the e-Luminate Festival in Cambridge, including online promotion in collaboration with BBC Cambridge.
The Paviom team are now working to develop further market awareness of their award winning products to a growing number of architects and lighting designers around the world.