The solution and results:
BFM took over the Marketing Manager role for both Integrity Software brands, offering an outsourced Marketing department with full support to the team.
A full strategy and marketing plan was developed and implemented immediately. Including campaigns, events, website management and customer communications.
BFM attended monthly sales and marketing meetings working with the sales team to develop new campaigns and report on the ROI of ongoing activity.
After working with Integrity for a number of years, BFM assisted with recruiting a suitable internal Marketing Manager and provided a full handover to ensure a smooth transition.