Kent Corporate Finance Alliance


Branding | Communications | Positioning | Strategy | Event Management | Digital Marketing

We work on building KCFA’s current position by developing a communication strategy and implementation program, to improve its brand and product recognition to both internal members and external SMEs

View work examples:

The Challenge:
BFM were tasked with strengthening the KCFA brand, with the aim to increase KCFA’s profile among relevant institutions in the South East.

The solution and results:

BFM maintain and manage all KCFA website content, including member press releases and profiles, event updates and ongoing maintenance. BFM also produce regular marketing communications to engage with both members and the wider database.

Managed social media channels Twitter and LinkedIn – sharing industry specific, regional and KCFA member news.

Since 2012, BFM has also managed the ‘KCFA Deal of the Year’ Awards. This is an annual event that aims to to recognise the best of recent deals carried out by KCFA members. BFM handles all event advertisement, submission management, website updates and smooth-running of the live event.

For Built for Marketing a marketing strategy is aligned to a business’s overall plan. For marketing, this plan includes reaching prospective customers and converting them into an active customer base for either their products or services.

Our client, marketing strategies ensure the company’s value proposition, key brand messaging, data on target customer demographics, and other high-level elements are fully understood and communicated internally and externally.

We improve the company’s positioning by developing research within each of the key markets the client works within.

Our efforts are focused on capturing of costumer and marketing perceptions through comprehensive surveys and carry out local market/competitor analysis.

The results of the research enable to communicate on a local level with each of the key markets defined by the client.

We build communications plans aimed to streamline the marketing process, with monitored and measured marketing engagement. Including campaigns, events, website management, social media and customer communications

We are specialist event managers who plan and organise promotional, business, and social events. We have been responsible for running a range of events from product launches to site tours, ensuring the audience is engaged and the message of the event is properly conveyed.

Events can play a huge part in the success of a brand or organisation.

Our team employs a wide variety of different tactics, strategies and online tools to help your business attain its marketing and sales goals. We have experts in SEO, CPD Content, campaign creation and monitoring, emailers, social media, etc.

Do you need Marketing support?