The solution and results:
BFM successfully delivered the initial presentation to the RIBA audiences while the UK Sales team were not yet active.
Built for Marketing maintained a regular engagement with RIBA and their NBS services and as well as European bodies to ensure American Specialties Inc services and products were actively managed.
BFM worked to integrate American Specialties Inc BIM models in the UK market place ensuring they met RIBA’s strict requirement and that the BIM data was assessed and approved for publication.
Our outsourced marketing support ensured we always vocalised creative/strategic ideas and concepts that were implemented as the ASI Group moved more physically into the UK market.